Celebrating the success of this year’s chart-topping releases, the Ray-Ban festival season rocks on! Bridging past and present, the world’s most popular eyewear brand evolves cult style into luminous new tones and shifting shades.
Never afraid to mix it up, Ray-Ban opens the show with a contemporary tribute to its most iconic shape: the Ray-Ban Aviator.
Exploding onto center stage as the latest star of the daring new Blaze story, flat mirror shades and a bold new bar give the icon of icons larger-than-life appeal with a cutting-edge look and feel.
Next-up, high-definition color profiles and light gradient shades on super-fine double bridge metal styles showcase the look of this year’s hottest trendsetters, giving Ray-Ban showstoppers and fresh protagonists a radical spin on bohemian cool.
And finally, the bold personality of a trend leader frames cult metal style from an all new angle – introducing The Marshal.
The closing act flaunts showdown optical style on statement metal icons and highbrow Clubmaster and Clubround frames with trending transparent and striped brows to give this year’s optical selection must-have status for style gurus who rock to their own beat.
Stand out from the crowd in one-of-a-kind style – Ray-Ban.